Manoj Ceramic Limited Enters Middle East Market with Grand Opening of Dubai Display Centre!
By Ashutosh Arora
Manoj Ceramic Limited (MCPL), one of India’s leading ceramic and tile manufacturers, has taken a significant step in its global expansion journey with the launch of its flagship Display Centre in Dubai. This move signals the company’s commitment to strengthening its international footprint and serving the fast-growing Middle Eastern and African markets with design-driven ceramic solutions.
The Dubai Display Centre represents a strategic milestone for MCPL, as the city continues to establish itself as a global hub for architecture, luxury interiors, and large-scale real estate development. Positioned within Dubai’s design and construction corridor, the centre is purpose-built to showcase MCPL’s diverse product portfolio in an interactive environment. Architects, developers, and institutional buyers can now explore the brand’s wide range of offerings firsthand, from compact ceramic tiles to large-format slabs, as well as porcelain wall and floor tiles, sanitaryware, bath fittings, adhesives, and pipe solutions.
MCPL’s entry into Dubai has been carefully aligned with the region’s booming infrastructure and interiors market. Dubai’s property sector has witnessed a remarkable surge, with prices climbing over 75 percent since 2021 to reach AED 1,750 per square foot, approaching levels not seen since 2008. At the same time, the UAE’s interior design industry is projected to expand from USD 3.58 billion in 2025 to nearly USD 5 billion by 2030. With creative clusters such as Dubai Design District (d3) fostering innovation and driving international design collaborations, the timing of MCPL’s launch positions the company to benefit from robust demand across both residential and commercial projects.
More than just a display hub, the Dubai centre is designed to function as a B2B platform, streamlining decision-making for large projects and enabling direct engagement with clients across the Gulf Cooperation Council (GCC) and key African economies. By providing real-time collaboration opportunities and faster client servicing, the facility gives MCPL a competitive edge in markets where speed, scale, and premium quality are paramount.
Dhruv Rakhasiya, Managing Director of MCPL, emphasized the importance of this expansion in aligning the company with regional growth trends. “Opening our Dubai Display Centre is a crucial step in aligning MCPL with the pulse of infrastructure and design innovation in the region,” he said. “The Middle East’s interiors market is expected to grow at a CAGR of 25–30% over the next three years. This expansion strengthens our ability to serve large-scale projects, enhance client proximity, and deliver high-quality, design-forward solutions with speed and precision.” He further noted that the centre reflects MCPL’s broader vision of regional integration, strategic foresight, and long-term export-led growth.
Founded in 1991 as Manoj and Company, the business originally operated as a trading firm dealing in building materials such as marble, granite, and tiles. Over time, the company evolved into Manoj Ceramic Limited, building an international reputation for manufacturing excellence and design-led innovation. Today, MCPL is a publicly listed firm with a growing presence in global markets, and the Dubai Display Centre marks a pivotal step in its journey from a domestic leader to a globally integrated brand.
By establishing this flagship presence in Dubai, MCPL has not only positioned itself at the heart of one of the world’s most dynamic real estate and design markets but also strengthened its role as a bridge between Indian manufacturing expertise and global demand. The move is expected to accelerate the company’s growth trajectory while reinforcing its ambition to become a trusted international partner for high-quality ceramic and tile solutions.
