Bridgestone India Strengthens Retail Presence with New Outlet in Nashik!
By Ashutosh Arora
Bridgestone India, a prominent player in the tyre and mobility sector and part of the global Bridgestone Group, has further expanded its retail network by inaugurating a new Select Store, M/s Nashik Tyres, in Nashik. This move aligns with the company’s ongoing strategy to improve accessibility to quality tyre services across India.
The new outlet, strategically located in Nashik, was officially launched by Rajarshi Moitra of Bridgestone India. The store features advanced facilities and aims to become a one-stop destination for tyres and related services, catering to the growing demand for high-quality tyre solutions in the region.
As tyres play a crucial role in vehicle performance and road safety, Bridgestone continues to prioritize road safety and driver confidence through its expanding retail outlets. The Select Store model is specifically designed to assist customers in choosing the right tyres while offering a comprehensive service experience. The store aims to simplify and enhance the tyre purchasing process for modern-day drivers.
“We are committed to improving the tyre purchasing experience through our Select outlets,” said Mr. Moitra. “Expanding our network and enhancing our services helps us deliver quality products and reliable customer support.”
Bridgestone India has built an extensive network of over 900 Select Stores across the country. This broad network not only ensures product availability but also provides professional advice and dependable service to meet the needs of today’s drivers, who prioritize convenience and safety in vehicle maintenance.
Currently holding around 20% of the passenger car tyre aftermarket in India, Bridgestone India continues to focus on expanding its presence with well-equipped service centres nationwide. The addition of M/s Nashik Tyres and Services marks a significant step in bringing top-quality tyre solutions closer to Indian consumers while strengthening its retail footprint across the country.
Since its inception in 1996, Bridgestone India has played a key role in India’s tyre industry. The company began its manufacturing operations in Kheda, Madhya Pradesh, in 1998, and by 2013, it expanded its presence with a second plant in Chakan, Pune. In 2023, Bridgestone India achieved a major milestone with its Indore plant producing the company’s 100 millionth tyre. Today, Bridgestone India stands as a leading player in both the OEM and replacement tyre markets.
